Identity & Branding project for Burton's Sustainability project.
For the past several years, Burton has been working with every aspect of the global business and supply chain to identify opportunities to improve the brand’s impact on our planet and its people. With sustainability being such a high priority for the brand, we needed a strong identity mark to represent the brand's mission.
I designed the Burton Sustainability identity mark out of a single stroke to represent the seamless connection to the environment and the life cycle of the product.
The slides below show the logo guidelines.